Wednesday 6 November 2019

TOP 3 Characteristics For A Magnificent Website

You never get a second chance to make a first impression – so make sure it’s a great one (Bassi, 2016). 

Websites should have a good structure and be simple and
 clear with guidance, learnability and credibility
Your website represents the digital flagship of your company. Before making a purchase, more than 80% of people will research the product/ service online (Dizon, 2018). This fact shows the importance of an outstanding website. Here are the TOP 3 Characteristics your website should have in order to create a lot of traffic:


No. 1 - Simplicity
Simplicity is the MUST HAVE of a website. The simpler a website is built, the greater is the usability for customers. A clear and logic structure with well-formatted content is important for customers to quickly scan the key parts of a page. 

No. 2 - Design
A strong homepage design can cause visitors to spend more time exploring your website and business. Your homepage design should fit to your brands business and its message. 

No. 3 - Content
Useful information and high-quality content is crucial for inquisitive people. Whether you sell designs online, take donations, or simply blog – your website and content need to be professional and trusting (Singh, 2013) 

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Fortunately, last week I came across with the Levi’s website (levi.com). I was really fascinated by the design and the good structure of the homepage. It combines all 3 characteristics I mentioned before that make a good website and I as a customer felt directly comfortable. Levi’s uses many images to show the combinability of clothing and new trends. Furthermore, the pictures form the unique design of the website and the combination with the easy-to-buy process makes it a convenient shopping process. In my opinion, Levi’s is a great example for an outstanding website concerning fashion. 

Which website do you like the best?

xoxo
Jay



References:
Bassi, K. (2016) ‚What Makes A Great Website? 10 Website Trends’, Commonplaces interactiv. Available at: https://www.commonplaces.com/blog/10-website-trends-for-2016(Accessed 6 November 2019).

Dizon, A. (2018) ‚Top 25 Essential Elements of What Makes a Good Website’, FitSmallBusiness.Available at: https://fitsmallbusiness.com/what-makes-a-good-website/(Accessed 6 November 2019).

Singh, K. (2013), ‚11 Characteristics of a User-Friendly Website’, Social Media Today, Available at: https://www.socialmediatoday.com/content/web-design-11-characteristics-user-friendly-website(Accessed: 6 November 2019).

Images:
Bakus (2019), Web development, Gifer, Available at: https://gifer.com/en/7Cff (Accessed: 6 November 2019).

1 comment:

  1. Hi Jay, I agree with your point that a website is the digital flagship of the company and especially nowadays it is really important to have a great online presence. Nearly everyone goes online to check products or reviews before making a decision for a product or services and nothing is more annoying than having a website, that has massive loading issues or where you are struggling to find the right information.

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